All the (Suddenly) Free Online Courses for Financial Marketers [Updated April 15th]

Some of our clients are using their ‘social-distancing down-time’ to brush up on or learn new skills – which is great, because a lot of marketing resources have suddenly become free (at least until the Coronavirus social distancing period is over).

Here’s a running list of all the free courses and resources that might be of interest to financial marketers (some were already free; others are newly/temporarily free). We’ll keep this list updated as we discover new things.

Feel free to add suggestions in the comments below!

 

General marketing

• Ahrefs Blogging for Business (free until TBD)
• CMA Content Marketing Webinars (19 webinars between now and end of April)
• What Works Small Business Growth & Marketing Webinars  (66 and counting, including ‘how to run a successful virtual event’ and ‘how to produce a standout podcast’)
• Introduction to Marketing (Wharton/Class Central*)
• getAbstract (free access to full library of business book summaries until May 18th)
• Free Friday Workshops from General Assembly (weekly workshops run April through June)

 

SEO & analytics

• Moz Academy  (free until May 31st with promo code “wegotthis”)
• Marketing Analytics (Columbia/Class Central*)

 

Writing, storytelling & data visualization

• Scribe Book School (free for now)
• Pixar in a box: The art of storytelling (Khan Academy)
• Data Science Visualization (Harvard/Class Central)
• eLearning courses from Tableau (free for 90 days with promo code “2020elearning”)

 

Working from home & leading virtual teams

• LinkedIn Learning Remote Working: Setting Yourself and Your Teams Up for Success (16 free lessons)
• Microsoft Teams (free sign-up, unclear whether it’s temporary)
• Zoom tutorials (since we all live in Zoom now)

 

Design

• Adobe Design Cloud (two free months)

 

Financial markets & personal finance

• Finance & capital markets (Khan Academy)
• Financial Markets & The Global Financial Crisis (Yale/Class Central)

 

*Hat tip to Dhawal Shah, founder of Class Central, who compiled this astounding list of 450 Ivy League classes you can take online for free.